Browsing The Text Category

You Need a Google Plus Business Page Right Now

Having a Facebook business page isn’t necessary to run a successful real estate business.  However, for the right individual or team, it can be an invaluable tool if implemented properly.  However, the implementation process requires a lot…

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A Branded Mobile App – House Hunter MA

On our Tech Savvy Agent Facebook page we have been discussing the lack of mobile branding and advertising options for real estate agents.  Considering how important mobile is to our consumers, as an industry, I feel we can do better.  Here is one application that might help…

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Are You Frugyl?

Have you ever wasted money on a tool or service that promised the world and failed miserably in delivering it’s promise?

Let’s face it, there are a lot of mediocre products out there. Since digital…

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A/B Testing Tips

In 2011 I traveled with the Agent Reboot team and gave a presentation on A/B testing. Since it is now retired, I figured I would share it with you guys!  If you are not conducting A/B testing for your business now, then this is a must watch…

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Google Keyword Tool – Match Types and Insights

The Google Keyword Tool should play an integral role in everything from domain name selection, keyword selection for blog posts, PPC campaigns, as well as a myriad of other activities where it would make sense to consult Google’s free offering.  We have talked about the Keyword Tool numerous times…

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