Browsing The Google Category

You Need a Google Plus Business Page Right Now

Having a Facebook business page isn’t necessary to run a successful real estate business.  However, for the right individual or team, it can be an invaluable tool if implemented properly.  However, the implementation process requires a lot…

» Continue reading...

Google Keyword Tool – Match Types and Insights

The Google Keyword Tool should play an integral role in everything from domain name selection, keyword selection for blog posts, PPC campaigns, as well as a myriad of other activities where it would make sense to consult Google’s free offering.  We have talked about the Keyword Tool numerous times…

» Continue reading...

How Will Google’s Recent Algorithm Changes Affect Real Estate?

Google tweaks its algorithm up to 600 times a year!

 

They made a huge change in the way they rank content yesterday.  According to Mashable 35% of all searches will be affected by this shift.  Fresh content is carrying more…

» Continue reading...

Calendar Sync – Google Calendars Will Make Your Life Easier

If you are anything like me you have a work calendar, a personal calendar, a family calendar, a significant others calendar and probably several other calendars you must keep an eye on for work.  This was starting to get overwhelming especially because all of my calendars were spread across…

» Continue reading...

Hypersocial is the New Hyperlocal

 

There is a swell brewing which will turn into a massive wave of “hypersocial” marketing for real estate agents.

What’s the definition of hypersocial you ask?  There isn’t a real definition for the term yet, at least not…

» Continue reading...